IDC - Independent Distribution Collective

Individual "Retail" Marketing and Promotion

IDC has been an independent CD and DVD distribution company for the past 5 years and has in some ways revolutionized the whole model for indie's getting their products into stores and chains that they had never been able to before. Currently, IDC represents almost 200 labels, marketing to over 10,000 stores in the United States.

Over the past few years IDC has developed various turnkey systems which allow the independent artist access to various promotions including Radio, Print, Web/Social Networking and Retail promoters who are able to create a dynamic PR and Marketing campaign for its products and releases.

Many artists and labels already have long standing relationships with Publicists and Radio Promoters, so it was clear that without some sort of retail promotion, the products would not really sell well on store shelves. IDCPromotion will change this as it now incorporates both physical distribution with affordable in-store marketing and promotion.

With artist/label provided "soft goods" like posters and flyers, and a strong "in-house" team of retail promoters, IDC can help a release that has no past history with buyers, gain exposure and increase sales of a release, including a major marketing push directly to retail store buyers and managers. This promotion lasts 2 months, and includes both a "pre-release" push and a strong follow-up after the store receives promotional and then retail/for sale copies of the product.

About a month after your CD is solicited to our stores you can expect a full report on which stores are stocking your CD, and any promotional opportunities that they offer like listening stations, in-stores, POP placement, or other promotional opportunities at these stores.

Our Distribution and Promotional deals are fully non-exclusive as we want to help you realize as many revenue streams as possible. Please contact us by phone or by e-mail for more information about these services.

Two Month Retail Promotional Campaign - $1,000.00

Featured Artists

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